The Home of Online Payments


Why Direct Pay Online?


Direct Pay Online is the home of online payments, we believe in the FREEDOM to pay and be paid from Anywhere and Anytime. We fill the gap between you the merchant and your end customers. 


Direct Pay Online provides a real time, cloud based processing platform, with state of the art technology that supports multiple transaction types with online and offline capabilities. The technology supports all modes of payments, all cards, mobile money, all currencies, mobile apps & card readers. The Direct Pay Online customer care team provides a single point of contact to you and your end customers. We support all levels of transactions by implementing a unique approach to ensure total conversion.




We started our operations in December 2006 and since then we have focused on providing online payments solutions for the travel industry, venturing into other sectors as well.



Our Team

Meet the management team

Offer Gat
Group Chairman

Offer has vast experience in the airlines industry, having worked as a VP of sales in one of the leading airlines in Israel. We call him The “Airlines Expert”.

Eran Fienstien
Group CEO

Eran has over 14 years of experience in leading technology, sales, marketing and operation teams. He is an authority in the East African e-commerce and payments arena. His concept is to always look 6 to 7 years ahead and have a clear plan in business and life. we call him “El Capitan”

Cathy Kinyua
Operations Manager

Cathy manages the Operations Department, she has vast experience in managing teams, having previously worked in a managerial position in several banks. Cathy is passionate about procedures, customer care and fraud prevention.

Kate Gathii
Marketing Manager

Kate started out as the sales representative in zanzibar. She now runs our Marketing Department, Kate has vast experience in sales, online Marketing and e-commerce in the region.

Bernard Luchendo
Regional Sales Manager.

Bernard leads the company sales in the region developing and maintaining the company’s sales strategy. His vast understanding in different market needs makes him a champion in managing the entire region.

Isabella Marira
Customer Care Manager

Isabella runs our customer care department. She is passionate about customer satisfaction, SLA and making sure that there is a total conversion in the day to day runnings in the company.

Richard Meek
Group CFO

A Fellow of the Institute of Chartered Accountants in England and Wales (FCA), Richard has over 18 years international experience as a CFO in enterprises and PE backed businesses across a range of industries. His experience includes managing change programmes and building businesses to successful “exits” either through trade sale or stock exchange listing.

Roz Clark
Group Head of Sales

After a career in senior management with Heathrow Airport and BAA plc in the UK, Roz moved to Kenya, specialising in strategic communications management, sales and marketing, working with a diverse client portfolio ranging from luxury tour operators & lodges to Corporate and UN organisations.  For the last 8 years she specialised in luxury residential and hotel sales for a boutique estate agency in Kenya.

Yobdar Bakri
Executive Assistant

Yobdar is the Executive Assistance she comes from a hospitality background, this makes her very effective in providing information and support.

Direct Pay Online Group

The Direct Pay Online Group  is the leading online payments processing solution in Africa. It serves thousands of online merchants in Kenya, Uganda, Rwanda, Zanzibar, Tanzania, Ethiopia, Zambia, South Africa, Namibia, Botswana including leading travel & tourism-related businesses in the region, E-Commerce industry, Insurance companies and Schools.

The Group comprises of few companies, including PayGate in South Africa.

Press Release



News & Archive

Direct Pay Online news and achive provides you with the latest updates about online payments news, to keep you updated on the current news related to us.

Contact Us

International Office

Ireland- 3G Direct Pay Limited

Suite 3 ULYSSES house, Foley street, Dublin Ireland

TEL: +353 1 8764849 / 353 1 888 1004


Africa Headquarters

Kenya- Direct Pay Limited

2nd Floor, Avenue 5 building, Rose Ave, Nairobi, Kenya Map

TEL: +254 708 480275 / +254 706 358022

Other Offices

Tanzania – One Payment Tanzania Limited

7th Floor Amani Place, Ohio Street, Dar Es Salaam.

TEL: +255 22 2196814


Uganda – Direct Pay (U) Limited

Office Suite 350, 4th Floor Acacia Mall, Plot 14-18 Cooper Road, (off Acacia Ave)

TEL : +256 312 531 535 or +256 312 531 536

Other Offices

Rwanda – Direct Pay Limited Rwanda

14th Floor Kigali City Towers, Avenue Du Commerce, Plot 6418

TEL: +250 788 180 100 


Zambia – Pay Now Zambia Limited

Plot 4648, Addis Ababa Roundabout, Rhodes Park, Zambia, Lusaka
TEL: +260 211 372 701

Other Offices

South Africa– Pay Gate

240 Main Road,

Rondebosch, Cape Town

TEL: +27 (0)87 820 2020


Support Center / Sales


TEL: +254 708 480275 /  +254 706 358022

/  +255 700 777215